Once you have decided that you want a website, agreed on the design of the site, and then have us create that site for you, then the most important decision that you need to make is what to put onto your website.
The content of your website can be critical in determining the success of your site. Think about what purpose you want the site to fulfill and what message you wish to convey. When writing the content of your site then try and use words that will reflect the nature of your business and words that would attract appropriate visitors to your site. Search engines base a lot of their ranking system on the content of the site. At the same time, try to avoid filling your site with keywords. The content must be readble. The most important visitor to your site is the potential customer – not the search engine robot!
If you do not feel comfortable writing your own content, we offer a content writing service at very reasonable prices. Our writers are experts at optimising the content for both readability and search engine ranking.
We recommend that each web page contains between 250 and 500 words.
Its not just the wording of your site that will have an impact upon your site visitors. The imagery used on the site will also prove important in fashioning the impression of your company or organisation that the visitor forms after seeing your site.
When providing images for us to use on your site, make sure that they are of a high quality. Minor imperfections can become magnified when transferred onto a webpage, and can give an unprofessional impression of your company.
We provide one free stock image per page purchased when we design your site. Stock images are images that can be purchased under license for use on your site. They are high quality and professional. Further stock images can be purchased upon request.
It is also important that the images reflect the content of the site. There is no value in filling a site with images just for the sake of it. Choose images that will portray the right impression and will attract visitors to purchase your goods or services.
It is your responsibility that any images you provide are free from copyright and available for publication on your site.
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